PANTONE 18-3838 ULTRA VIOLET, PANTONE® COLOR OF THE YEAR 2018
Pantone recently announces their 2018 Color of the Year. We were so excited to learn that it’s Ultra-Violet.
Here is what Pantone says of the shade:
“A dramatically provocative and thoughtful purple shade, PANTONE 18-3838 Ultra Violet communicates originality, ingenuity, and visionary thinking that points us toward the future.
Complex and contemplative, Ultra Violet suggests the mysteries of the cosmos, the intrigue of what lies ahead, and the discoveries beyond where we are now. The vast and limitless night sky is symbolic of what is possible and continues to inspire the desire to pursue a world beyond our own.
Enigmatic purples have also long been symbolic of counterculture, unconventionality, and artistic brilliance. Musical icons Prince, David Bowie, and Jimi Hendrix brought shades of Ultra Violet to the forefront of western pop culture as personal expressions of individuality. Nuanced and full of emotion, the depth of PANTONE 18-3838 Ultra Violet symbolizes experimentation and non-conformity, spurring individuals to imagine their unique mark on the world, and push boundaries through creative outlets.
Historically, there has been a mystical or spiritual quality attached to Ultra Violet. The color is often associated with mindfulness practices, which offer a higher ground to those seeking refuge from today’s over-stimulated world. The use of purple-toned lighting in meditation spaces and other gathering places energizes the communities that gather there and inspire connection.”
And here are some examples of why we’re so excited about it!
From moody and modern to tailored and traditional, violet provides a backdrop for furnishings and art that is hard to beat. In each of the above spaces, as different as they are, the violet color becomes a neutral since the overarching palettes are monochromatic.
These spaces also demonstrate the use of the hue in strictly edited application. Though they are stylistically opposite, each has a calming effect, not void of interest.
In the room shown above, the designer has offset the tonal violet with a peacock sideboard, and we’re just crazy about the result.
Not ready to make a long-term commitment? Try adding a pop of violet through art or accessories.
Go all in, painting your entire space, moldings included, in your favorite shade.
We simply love Ultra Violet, and can hardly wait to incorporate it into more of our projects in the coming months. We’ll be sure to share as we do.